Performance Marketing for Higher Education

Successful digital marketing demands a holistic strategy to assist in recruiting new students. Third Wave Digital takes time to understand target audiences, geo-area, goals, objectives, and KPIs. The selection of proper platforms and campaign types is also crucial in setting up and running successful campaigns.  

Digital Marketing Services

Paid Search/Search Engine Marketing

We’re a proud Google Partner, and our team of expert strategists build effective campaigns geared toward the needs of higher education that drive leads efficiently while maximizing your investment. 

Paid Search services

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Paid Social

Third Wave Digital is skilled at running highly targeted digital marketing campaigns administered through social media platforms like Meta (Facebook/Instagram) Ad Manager, Google Ads for YouTube, and other popular platforms. We attend conferences and education to keep up with this ever change landscape.

Reporting and Data

Third Wave Digital provides honest and transparent reporting dashboards that are directly connected to Google Analytics 4 and Meta Ads Manager. With actionable high-level insights we make sure your strategy is on track with comparative month-over-month analysis and client reviews.

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Landing Page Design

A well-designed landing page is key in higher education recruitment, creating an impactful first impression and guiding prospective students towards action. Our team balances visual appeal with a seamless user experience, to optimize conversions and generate leads.

Why Choose Us

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Award Winning Design

Our best-in-class creative capabilities enhance your digital marketing efforts and allows your school’s brand to stand out from the competition.

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Performance Marketing

TWD's performance-based marketing strategies drive value in every channel your institution is in. Our data-driven techniques deliver measurable results in student engagement and enrollment rates. 

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Digital Strategy

Strategy is the core of all digital marketing initiatives. Our strategists embrace change and uncover data-driven insights that ladder up to your primary objectives. Our insightful solutions grow your school’s reach, enhance your engagement with prospective students,  and drive enrollment.

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Personalized Media Plan

TWD's specialized media plans are tailored to meet your institution's specific goals through audience-driven strategies that engage effectively across the student journey into higher education.


Third Wave Digital combines both the creative and technical aspects of your online presence, including design, development, advertising and sales. With our  goal-oriented approach to digital advertising, Third Wave Digital is confident our team can lead connections and drive results to meet your school's digital marketing goals.